Choupette kids - About Us
Choupette is a popular Russian brand of fashionable clothing for kids from 0 to 12 years old. The Choupette brand not only follows current trends, but acts as a trendsetter in the field of children's fashion.
Twice a year Choupette produces fashion collections of designer clothes for children from 0 to 12 years. Each Choupette kids collection is designed to inspire children, help them find themselves, learn to express themselves and just feel beautiful and confident wherever: at home, on a walk, at school or on a festive occasion.
Choupette brand clothing is made entirely of natural hypoallergenic European materials under a strict quality control and with particular attention to every detail.
Brands production facilities are located in Russia and they produce more than 600 models per season.
The wide geography of the network, more than 100 Choupette kids fashion stores - from Moscow to Dubai - has been making it possible to dress children up beautifully all over the world for more than 15 years! In 2020, the Choupette brand represented Russia at the largest international exhibition Pitti Bimbo in Italy.
The trademark won the «Brand of the Year» nomination of the «Golden Bear – 2019» 10th anniversary award in the field of goods and services for children.
In 2020 the Russian brand entered the top three in the «Exporter of the Year» nomination of the «Golden Bear - 2020» XI National award in the field of goods and services for children and also entered the top 20 most active franchises according to Franchise.ru.
This year, Choupette received the ISO 9001:2015 international quality certificate.
Discover the new Choupette fashion collection at our global online store!
Visit our Choupette kids stores or shop online for:
- Kids fashion clothing, shoes and other accessories
- Special occasion outfits
- Newborn home coming, occasional and everyday collections
- Blankets
- Baptismal & Christening shirts, gowns, cloth diapers